Logic’s back with another album, yet it seems to be one no one was expecting. Having released a few singles such as “Keanu Reeves” and “Confessions of a Dangerous Mind,” many were expecting an album announcement and release sometime soon. This would then be followed by his standard summer tour and everything would be nice and rosy for Logic fans. But of course it would be too easy for him to do something normal for once.
In a surprise album release, Logic dropped the thirteen track Supermarket, a so called “soundtrack” for his similarly titled book that also dropped last week. When I reviewed his last album, YSIV, I praised Logic for keeping it fun and sticking to what he does well: sticking to upbeat or boom bap beats while using his incredible flow. Despite making strides to improve on YSIV, Logic decided to use his book release as the perfect opportunity to create the worst album of his career in Supermarket.
Even though Logic is a rapper, Supermarket could hardly be considered rap. Producer 6ix and Logic himself decided to experiment with acoustic guitars and more singing throughout the album, only incorporating rap verses where they could strategically obliterate any rhythm the album was creating. It’s hard to understate just how awful some of the rap verses and songs on this album are. “Pretty Young Girl” has a horribly sung chorus that precedes and follows this strange and totally out of place rap verse, killing any vibe the song was trying to create.
“Lemon Drop” is another song that just feels totally out of place for the concept of the whole album. Placed in between two “meaningful” songs, “Lemon Drop” features some of the worst lyricism I’ve heard from Logic, including such gems as “I smoke weed, so I’m trippy, Get litty, get gritty, Rick Sanchez, get schwifty” and “If you a crybaby *****, I’ma **** yo’ mom, Good thing for me that the cougar is a dime.”
The bad lyrics can be found throughout Supermarket, as it feels like Logic just didn’t care to put in effort to be interesting since the album was meant to be “experimental”. I know variety is usually lacking in most rap albums, but Logic refuses to write or sing about anything interesting on most songs, an essential aspect of experimental music. It also doesn’t help that the structure of at least three songs is just a four line verse, a short chorus or hook, and then a similar four line verse repeated for three minutes.
Of course, there are still some songs that I enjoyed off of the project, as bad as it is. “Can I Kick It” is far and away the best song on the album, using the legendary A Tribe Called Quest hook and an amazing beat that seamlessly combines rap drums with an incredible acoustic guitar sample. The only featured artist on Supermarket, Juto, does a very good job bringing an R&B feel to the song as well. “Bohemian Trapsody” is one of the worst song titles Logic could have come up with, but the song itself is one of the better ones on the album.
Just when it seems like Logic has found his groove and finally settled into a lane that works with his skills, he decides to do something completely different and utterly atrocious. He is a rapper, not a singer and cheesy rock and roll artist. Despite what his loyal fans will say and what his crew will tell him, Supermarket should not be the direction that he goes for his future albums. This is not what we’ve all been waiting for.