Barstool Sports acquisition – slap in the face to the mainstream media

Adam Erickson, Contributor

February 6, 2020

Barstool Sports, the controversial yet highly popular sports media company that arose from humble beginnings, sold 36% of the company to Penn National Gaming (NASDAQ: PENN) late in January for $163 million, valuing the company at $450 million. Founded by David Portnoy, Barstool Sports started as a Boston area print publication that gave sports gambling advice. It later developed into a full...